It is always going to be the case that some traders due to their gender are going to prefer placing Binary Options trades on companies that they are familiar with and have a strong belief in the success of those companies due to those traders having used the product those companies make and supply.
We are aware that many female traders will often have a preference for placing Binary Options trades on companies that offer hair and beauty products, and with this in mind below we will introduce you to many companies whose products are at this moment in time proving very popular and as such the share values in those companies may increase in value as opposed to decreasing.
Curls – I’m going to kick this off on a bit of a tangent, for curls isn’t a company, it’s a style, and ladies, (certain) gents and hairdressers, REJOICE, for the wave and the curl are back! This means the likes of GHD, Babyliss, Wella, actually, any company that does heated appliances, be they professional or domestic, are going to see a sharp rise in the number of units sold.
Furthermore, any company that provides professional permanent waves, such as Wella’s ‘Curl It’, is going to see an increase in the number of units sold to salons, which eventually ends up on a guests hair. There’s also more that goes in to curls, especially the permanent variety, than you’d think. Water, which needs heating (Gas and Electric company), specialist shampoo, treatment and keratin hardener (Paul Mitchell Shampoo 5, Paul Mitchell Super Charged Moisture, Wella Opta), Neutralizer, which though it does come with the perm, there are such things as no-wait neutralizers which mean you don’t have to leave it for 10 minutes (and at around £15 a bottle, it isn’t cheap!) Still each unit sold ads to the company value!
Jean Paul Gaultier – The run up to Christmas has begun (is it just me, or does it seem to start earlier and earlier each year?). And as its Christmas, the biggest winners, after the supermarkets are the fashion houses. Now, not all of us can afford a wardrobe designed by Gaultier, Chanel and Ralph Lauren, but for the vast majority, we can afford to splurge on some expensive fragrances.
The biggest selling fragrance for JPG is the Le Male, the classic, men’s fragrance in the blue plastic bottle of the ‘Sailor’ wearing (very tight) budgie smugglers. The women’s scents do well also, however, if you were to take binary options with JPG, it’s best to look at the whole picture, even though you don’t buy a man’s fragrance, doesn’t mean no one does.
Procter and Gamble (and P&G Pro) – This is an odd one, for when you think of P&G, you immediately think of lots of other things, from Fairy liquid to Washing Powder and generally not the glam side of things, but in actual fact, P&G are world leaders in most areas. They own Wella, Sebastian, Olay, in fact, if you have a look under the kitchen sink, you’ll find the majority of your cleaning products fall under the P&G umbrella, not to mention most of your beauty products. So Proctor and Gamble are a very safe bet when looking at binary options.
L’Oreal – I never thought I’d say this, (Wella trained hairdresser), but L’Oreal are actually one of the biggest, if not the biggest cosmetics companies in the world. Offering an array of products for professional and domestic use, they’ve covered hair, makeup, hair colour, skin care. You name it, it’s in the range. They see year on year growth, which makes this tradable company an exceptionally safe company to place options on.
Bacardi Limited – Yes, you read that right, Bacardi is a tradable company. Known for its white rum, Bacardi actually has 200 drinks in its portfolio, including Grey Goose, Bombay Sapphire, and Martini. The other products that this once small company offered are the 1990’s favourite with teenagers, Bacardi Breezer. This company, and most others that sell booze, always do well it Christmas, and as such, will see a fair increase on revenue, not to mention now that we’re feeling the pinch less, meaning we will, after years of austerity, spend that little bit more.
Boots – I know this isn’t the most glamorous of places to shop (unless you want the new matte foundation from No. 7, which is amazing!), but, all shops like this, Superdrug, Body care, The Body Shop, anywhere you basically buy things to slap on your skin and hair and nails, does well year on year all year round. At the end of the day, we all need to use soap, shampoo, conditioner, nail buffers, files, and nail scissors, you won’t necessarily see a huge return on binary options when opting for this type of store, but you will find it’s much lower risk than some of the fashion houses (after Vivienne Westwood’s escapades, especially telling people to eat less if they can’t afford to buy organic, her company is value has gone down like the Titanic).
ASDA/Aldi– Tesco has fallen out of favour with the general public, or the Great Unwashed if your name is Dame Vivien Westwood, and the other major supermarkets have gained a little more custom thus adding to their share price, but we have a strange one here, because ASDA (now Wal-Mart), has other contenders, as do Morrison’s, Sainsbury’s and all the other larger chains, and that is the rise of the European (cue ‘Vote UKIP’ from the anti EU brigade) supermarkets. Aldi, Lidl, Netto, they all offer surprisingly good quality products at very low prices.
Also, it should be known, everything listed here (bar the professional hair products), can actually be bought from one of the big 4 supermarkets, or one of the small 3 European supermarkets. At the end of the day, cotton makeup removal pads are just that, why pay £3 for them when you can get them for £1. People are shopping around more, and going back to basics with everything, and as such, we are seeing sizable and regular boosts to profits of these supermarkets, stay away from Tesco though!